Trends That Hit the Sweet Spot

The baked goods category is experiencing many changes recently due to consumer demand for clean label. From new product introductions to enhancement of pre-existing applications, there is a lot going on in the baked goods industry. Kalsec® put together a list of articles that address these baked goods trends to keep our readers updated on industry developments in baked goods.

What we are reading:

USING NUTRITIOUS, DELICIOUS NUT AND SEED INGREDIENTS IN SNACKS AND BAKED GOODS
nuts and pretzels

Snack Foods & Wholesale Bakery [Published August 17, 2017]

As the trend for plant-based proteins continues to gain traction, there is an increase in nuts and seeds being used in snacks and baked goods as a source of protein. This article describes nut and seed protein trends in snack applications.

UNILEVER, NESTLE EXPAND PORTFOLIO FOR CLEAN LABEL
tea
Thomas Buckley and Corinne Gretler, Bloomberg [Published September 7, 2017]

It is important to note a shift of focus for two key players in the baked goods industry: Unilever and Nestle. Both are expanding their focus to more organic, plant-based options in line with the clean label macro trend.

TRENDS DRIVING THE COOKIE CATEGORY
cookie

Eric Schroeder, Food Business News. [Published September 1, 2017]

A look at the trends currently influencing the cookie category, including big players and positioning. The focus for many cookie producers is on cleaner, simpler and more convenient new product launches.

CLEAN LABEL RISES IN BAKED GOODS
bread

Lauren R. Hartman, Food Processing. [Published August 29, 2017]

As consumer demand for clean label continues, the baked goods category is adjusting accordingly. This article describes efforts that the industry is taking to meet this demand.

For more information on industry trends, view our Top Food Trend Predictions for 2017.

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